I figured out my life purpose

Erica is a true alchemist!

Leslie Steen.jpg

I was living a life of monotony. I felt lost, wondering around trying to find where I fit in. I self sabotaged with everything under the sun. I have been through so many trials, tribulations and dark valleys and didn’t want my kids to suffer the way I did. My soul was screaming at me!

Then, through what I believe to be divine intervention Erica and I started communicating through Instagram. I immediately felt a connection with her on a soul level. I have to admit I was scared to start the journey and a little skeptical but then began the steps and saw the magic happening.

Working with Erica has been incredible. Her step-by-step guidance was a big eye-opener. The best part of working with Erica was figuring out my life purpose! Deep down I always knew I wanted to help people but Erica was able to bring it to light. I finally feel like I belong somewhere and I can make a difference.

My biggest achievement while working with Erica is getting my voice back, shedding my false beliefs, becoming fully aware of my self sabotaging, and learning how to reprogram my thought patterns. This is huge for me! I would always self sabotage or come up with excuses on why I couldn’t do something my soul was craving.

Now, I am making the time for the things my soul is yearning for and putting my foot down for a what I want! I am listening to my intuition and making time for self-care. I am creating the life I desire!

I can finally start a life that is meaningful. I am ready!! Thank you Erica from my whole heart for this life changing opportunity. I love you Soul Sister!

Leslie Steen


“We accomplished more that I though we could, and I am so grateful. Erica helped me to do some things that I hadn't been able to do my whole life. Like letting go of different self defeating beliefs about myself, and figuring out my life purpose, and empowering me to embrace it. That is so HUGE!!! 

Working with Erica was such a wonderful experience. After our initial consultation, I knew right away that she was the person that I wanted to work with.

Evan Jones.jpg

Erica has an incredibly positive energy, and I quickly learned how infectious and magnetic it was. The way that she believed in me was very authentic.

Under he guidance I felt my spirits lift, and my confidence and courage increase as I began to reconnect with myself, and become grounded with who I am as a person. 

Erica was a guiding light when I was lost in one of the darkest places I have ever been, and four months later I am doing things I would never have done before, with a well of courage and sense of purpose that I have never experienced. 

I have new direction towards a career that I know I am going to love, and I love who I am again.  I feel like I don't have the words to properly express how that feels. It's incredibly profound.”


I figured out what business to start and launched before our time was up!

Working with Erica has been an absolute joy and I have truly loved every minute of it.  I felt comfortable with her from the very beginning and she brought such genuine warmth, support and excitement for me every step of the way.

Dawn Lodder.jpg

Before working with Erica I had an idea about the type of business I wanted to start but was stuck because I was not 100% sure that the it was the right oneI kept doubting that I was capable of running a successful business and also thinking that I might be missing something and that maybe I should do something else.

Erica asked perfect questions and guided me to gaining the clarity I needed to know for certain that I had made the right decision.  Her experience of setting up an online business was also a huge resource for me and knowing that I had our sessions coming up helped keep me accountable for my actions, particularly in the beginning when it all seemed so impossible to achieve.  

But it wasn’t impossible to achieve, and at the end of our time together I launched my online business!  

I really couldn’t have done it without Erica.  Not only with gaining clarity about my business, but also gaining the confidence in myself and overcoming my self-doubt.  Her questioning and intuitive insight helped me to think deeply about the beliefs I held about myself and challenge them. 

Thank you so much Erica; you have a huge place in my heart xx

 Dawn Lodder - Creating a Vibrant Life

Travis Barton.jpg

Erica is a game-changer

Adventurous, fierce, and compassionate are just a few words I would use to describe Erica.

But being a woman who walks her talk and lives with complete integrity, she is more than that, Erica is a game changer, a force that has not only the tools to completely unleash your purpose, but most importantly, the spirit and energy to effectively and completely change lives as well.

If you're looking for a coach, my advice is that you want someone who shows up into their own world in a powerful way, not just tells you to... And if you'll take my advice, Erica is absolutely that coach

Travis Barton

Your very own Pandora's Box will blow your mind; Erica hands you the key

Jill Andersen

Desperate need for clarity led me to Erica. I was done with corporate life and had already jumped ship to freelance. I sought to enjoy variety, freedom and creativity in my work life, but something was still nagging at me. Parts of my new venture felt forced, though the foundation of my offerings was what I had done my entire career. I couldn’t put my thumb on my ‘thing’. 

Through working with Erica, I figured it out!! My purpose, my "thing", and a soul-based business I'm jumping into heart-first.

The biggest change since working with Erica is the many little changes. My life is authentically ME. I am excited about the future and feel like I’m one of those people I used to roll my eyes at. You know, the ones who say “Do what you love and you’ll never work a day in your life.” Yep. I’m one of them now. The biggest revelation is that life is one whole ‘thing’ – allowing my soul and spirit to be active in what I do for my business brings everything full circle. I don’t have masks for each part of life anymore. 

Erica excels at creating a welcoming space full of respect, openness, excitement, positivity and encouragement.  She knows no judgment.  Erica allows you to freely unpack ideas, talents, secret dreams, fears, uncertainties and everything in between. 

Waiting is the worst decision you’re making.  DO IT NOW. The investment is a down payment on changing your life (which sounds completely cheesy, but is as true as the gorgonzola is blue. I’m a foodie, I know these things). Your very own Pandora’s box will blow your mind; Erica hands you the keys.

Jill Andersen

I becAme clear on my purpose and so much more

Stephanie DeSantis.jpg

I connected with Erica right away. She is very gifted with her spiritual connection, which was very important to me. I wanted to become very clear on my purpose in life and wanted to become clear on this. I became clear on my purpose and so much more in all aspects of my life.

My biggest achievement was not only discovering my true self, but honoring who I truly am. I am very grateful to Erica and blessed to have her walking beside me on this amazing discovery and journey.  Erica kept me accountable to myself and the coaching relationship.

She guided me to connect with myself on many deeper levels and be true to myself along the way, which can be difficult for many of us on this journey. My best advice to anyone thinking of working with Erica is Love yourself enough to invest in yourself, there is only one you and the world is waiting for you.

Stephanie DeSantis

I Got my purpose-driven business off the ground

A girlfriend of mine posted about working with Erica on Facebook and I was instantly excited for her.  I worked with this friend for a little over a year and there wasn't much I saw her light up about but when she talked about her future after working with Erica I could feel it.....even over that single Facebook post.   

I knew I needed that same excitement and despite needing something quite different I reached out to Erica.  I knew exactly what I wanted my future to be but wasn't really clear on what that would look like and I had no idea how to get there.  

Shaunna Maxwell.jpg

I know that if I wouldn't have worked with Erica that I wouldn't have gotten anything ready for my business.  I was all over the place with ideas and end goals but had no map on how to get there.  Erica helped me see the path for success and kept me guided.  

Erica set me loose in this world feeling confident and ready to tackle the world.  There are several people in my community doing what I do with great success and I know without Erica's guidance and motivation I would have shrank away when things didn't go well for me right away.  Instead I know that persistence and passion pay off and that I have a place in this community to bring my skills and excitement and change lives.

Erica is a beautiful and spiritual woman. Her vibes are high and I want to be around her and have her in my corner.

Shaunna Ulrick - Return to the Table

my business is now up and running

I needed someone to guide me as I set up my coaching business and I thought Erica was the perfect person to work with! I really connected with Erica's story and experiences. I've enjoyed every step of it and couldn't have imagined it any other way!  

Erica's unwavering support and guidance really helped me with getting my coaching business off the ground. I now have a plan for this upcoming year and cannot be any more excited to take what I've learned and implement. 

Liana Huang.jpg

I've learned to be kinder to myself and to never stop taking action. While I was working with Erica, I had a lot of different commitments on my plate, I often got overwhelmed and frustrated with the speed I was going with my business. Erica taught me the importance of having patience, self-compassion, and the importance of self-care as I continue to work on my business. It's very important I first take care of myself so that I can better serve others.

Erica has become a friend to me. Erica has such a big heart. She is down to earth, genuine, and an overall great listener. She was able to help keep me grounded and focused on the bigger picture. She is practical and was able to break down the steps of what I needed to do to get to wherever it is that I wanted to go. If you need someone to support you in your next big step in life - she's the person for you! 

Liana Huang

I found my purpose and am starting my soul-aligned business

I knew I wasn’t happy in my current world, making the dream work for someone else. I read about a class Erica was offering at a local shop and thought – THAT IS EXACTLY WHAT I NEED! I contacted her and determined that the fit for me was perfect and somehow I trusted she would get me to the “other side” and give me the directions to get there. Here I am! Each big step I took, and there were many, could not have happened without the step prior. Each of these steps were huge achievements for me. The two overall biggest achievements are that I trust myself now and I know who I am.

Karen Romine-8.png

I stopped looking to others for the answers and found them inside. I quit listening to the negative voices in my head and using the negative patterns I had to support myself of make myself feel better. I was really able to reach inside of me and have learned to go there for my answers and support now!

If you are ready for change, to work on yourself, for the new path that will open in front of you, then work with Erica. You need to be able to think outside of the messages in your head and you need to be open to doing things that may seem uncomfortable – there is a method and a reason for it and it will all come together! Erica is so supportive, available 24 / 7, encouraging, patient and kind. 

Karen Romine

Once you feel aligned there will be no stopping you


When I first contacted Erica, I was feeling frustrated, trapped and even bored in my working life, but something was missing in my life in general too…

My biggest achievement during my time with Erica was working on a coaching series with 2 pro-bono clients. This was the most important thing I needed to do to get moving with my new coaching business but it was the thing that I was most fearful of… Erica supported me to navigate this learning process during, as well as in between, our sessions. As a result of this and other actions that I have taken while working with Erica, I am feeling really confident about my decision to launch a life coaching business. I also know what I need to do next to keep the momentum going. I am focused – I no longer feel overwhelmed by all the possibilities.

Erica and I ‘clicked’ straightaway during my discovery call and I have felt genuinely held and encouraged from that point onwards. If I hadn’t reached out to with Erica when I did, I would probably still be ‘keeping calm and carrying on’ in a life that in many ways didn’t feel like my own… I was disconnected on so many levels.

Erica is such an intuitive and compassionate coach. She is very knowledgeable about setting up a business and has been very generous with the tips she has shared with me.

If you are feeling lost and empty in your working life or in your life in general, I would encourage you to get in touch with Erica as soon as possible! Once you feel aligned, there will be no stopping you.

Susie Bell, life coach

I re-discovered – and – re-invented myself!!

When I met Erica, I was craving a massive life change – even if it meant a shift in mindset. I had no confidence to apply to jobs in the field I dreamed to be in and I felt like I wasn’t getting anywhere on my own. I was throwing myself in and out of jobs just to make money and not to follow my passion.

Cindy Driver.jpg

 I am so grateful to have met Erica. She shifted my mindset from day one. When I said I couldn’t do something or that I didn’t know if I could, she was there to tell me that I can! In a matter of weeks, I went from skeptical about changing my life – to totally unstoppable and driven! Erica taught me how to manifest my dreams and now, doing that feels natural.

She brought humor to all of our conversations and helped me become realistic about my goals. Erica helped me out immensely with resume building, job searching, and the interviewing process, which gave me the confidence to start a steady job search, all while checking in with her during the process. After our sessions, I had all the tools I needed in my toolbox to be on my way to a solid dream career.

She helped me lay out concrete plans on how I was going to start eating healthier and develop a strong fitness regimen. We got started right away and I changed my dietary lifestyle overnight. I went from an emotional eater to having total control on what I was putting in my body and I never thought I would do that in my life! 

My biggest achievement was realizing who I truly was again. After working with Erica, I am now confident that I can do anything that I set my mind to. I feel insanely proud of myself as a result.

I highly recommend her to someone who needs a major life change but doesn’t know how to start. She is patient, kind and possesses the gift to help others. I was blessed to have Erica as my coach. The best part is she was like a sister to me that I could talk to about anything! Having someone who will deeply listen while I talk things through has been the best gift I have given myself in years!  

Cindy Driver, On-Air Radio Personality

I launched my soul-based business!

I was led to seek Erica’s support in the first place because I knew that having someone who was experienced in a similar path that I wanted to follow would expedite my progress as a life-coach-in-the-making.

My biggest achievement while working with Erica was creating creating things to attract my ideal clients. Yay!

Lainey Segura.jpg

The biggest change I've experienced as a result of working with Erica is that now I see things such that if I don't know how to get from point A to point B, there's a way, and to start the way, I simply have to start and keep going. That's how I'm approaching my biz now.

The best part about working with Erica is the positive energy she brings to each session. Whenever I was feeling down, meeting with her would just boost my energy (a benefit of being an empath I guess haha) - and that helped motivate me to complete all the actions we set in between sessions. Erica was also very flexible with whatever I needed in each session and held a safe space for me to come as I was.

Lainey Segura - Lainey By Heart

I found my puropse, my passion, my dream career...

i found myself

Before I began working with Erica, I was stuck in the biggest rut I had ever been in. I lost all sense of what being me was. I was overwhelmed with my life and didn’t know how to fix it. I did whatever everyone else wanted. I acted how others wanted me to. I forced myself to fit in even though I was uncomfortable and unhappy. There were a lot of negatives in my life and I couldn’t get past them..I just dug deeper and deeper into that hole. I knew I needed help, not only with a career, but with life and I knew deep down that she could get me to where I needed.

Angie .jpg

The biggest achievement while working with Erica was finally realizing that I am living my life for me and not for anyone else. This probably seems obvious to everyone else but I struggled with it because deep down I didn’t want to let anyone down. I put myself last and focused on what others needed from me. This made me lose who I truly was and what I loved to do.  Erica spotted right away that I was an empath and an introvert.  I never really understood what being an empath was and thought it was such a terrible thing to be an introvert.  I mean, who really wants to be the weird person? That was my thought. While working with Erica, I realized that being an introvert is a blessing and I needed to embrace it full on! She lit a fire deep down inside me that had been burned out for a while.

It’s hard to narrow down one big change that I experienced while working with Erica because so many things shifted in my life.  Living with confidence, creativity, balance, and passion have changed my life in a way I never thought it could.  I always thought I knew what it was like to be me, but after working with Erica I know that now I am 100% my genuine self (almost) 100% of the time and I couldn’t be more excited about it.  

I love, love, love Erica and everything that she has helped me accomplish. She was the perfect person that was brought into my life when I needed her the most and I couldn’t be more grateful. The days that we had our calls were my favorite days. I could feel my energy shift and I was ready to conquer the world! Erica opened my eyes to a whole new life and the freedom & happiness I had always hoped for. She helped me realize my passion and purpose and I can honestly say that I am excited for my future! If you are unhappy with how things are going for you or are, like myself, stuck in a never ending black hole, call Erica. Do it now! You will not regret it!! She is a fantastic person to have on your side in life! 

Angie Armstead

I landed my dream job, in a new industry, with a $20k pay rise

Daniel Ingstrom (1).jpg

I came to Erica after changing jobs almost every 3 years for the past 15 years. I was caught in the cycle of taking a job, becoming restless, starting my job search, only to end up taking a position similar to the one I was in, because I kept getting rejected from the jobs and industries I REALLY wanted to be in.

The first 3 months we worked on my mindset and my life. Once I was in a happier place, we tackled my job search. Erica has a wealth of knowledge around resumes, job searching, working with recruiters, and interviewing. Through our last 3 months together, I became confident in the process and knew this time was going to be different. This time I was not going to settle.

I landed my dream job, in a new industry, paying $20,000 more that what I was on before. I could not be more grateful for my 6 months with Erica. She changed my life in so many ways.

Daniel Ingstrom

i unveiled my purpose and found my dream career

"Erica is a magical, loving, ball of light that shines so bright that it can’t help but reach the people around her! For me, seeking Erica’s support was a no brainer. I had no idea what I wanted to do with my life, or what my purpose was. Through our series together, I unveiled that I am here to spread love and light through yoga and Reiki and am well on my way! The biggest internal shift I witnessed was my confidence in myself. Knowing I am pursuing my life’s purpose from here on out has made me so confident in myself! Erica’s genuine authenticity speaks to my soul. Whether it be saying just the right words, or leading me right into a thought or conversation I needed to have with myself. I really loved how Erica let me come to my own conclusions on action items. Instead of doing the work for me, she let me really feel areas that needed and wanted attention. Her patience is unwavering and that alone is more than I could have asked for in this process. Every little thing about our sessions were the breeding grounds for me to tackle my big goals little by little. I truly cannot say it enough thank you thank you thank you. Love always!!!"

Amber Feldmann – Yoga Teacher & Reiki Practitioner

I found the perfect career and life path for me

Sara Knott

"From our first meeting, Erica really made me very comfortable. Her wonderful warm energy is incredibly inviting. I was able to open up to her in ways I was not able to with anyone else. She encouraged me to think about what it was I wanted to do, structuring my goals in a way that I’d never thought of before, helping me focus on the things that really mattered to me and how I could achieve them, ultimately finding the perfect career/ life path for me. She worked with me to create strategies for changing old habits and patterns, but constructively challenges my preconceptions.

Erica always makes the effort and frequent goes above and beyond to ensure you are getting what you need out of your sessions with her. From the first moment you meet with Erica you feel inspired. Her encouraging and open demeanor I was stuck in a rut with so many ideas and no true concrete direction. Erica’s coaching resulted in my challenging long and deeply held beliefs and assumptions I had no idea I even had. Assumptions about what success was supposed to look like, and what I needed to do to achieve success on my own terms. Our coaching sessions resulted in my having to really breakdown some personal barriers/walls so I could realize my potential and truly more authentic life.

Through intense active listening and intuition Erica was able to accurately understand my situation. She helped me to get clear about what I wanted in a business and asked questions where I needed to be challenged. Utilizing her incredible knowledge base she provided valuable suggestions when I needed practical advice. Erica is incredibly easy to work with. I would recommend Erica’s coaching for anyone seeking focus and clarity for their personal & professional lives. Erica is great at helping you create a vision of where you want to go and providing practical and tangible advice to get you there. I am blessed to call her my friend."

Sara Knott - Transformative Guide & Spiritual Teacher

I'm now starting the business of my dreams 

"Working with Erica has been such a joy, and a privilege, something I have looked forward to each and every session. She is such a warm, generous and supportive coach, mentor and now friend. 


Thanks to her guidance, I'm now starting the business of my dreams, I have a recognition that I can do anything I put my mind to, I have finished writing my first novel, and I have a genuine belief that life doesn’t happen to you but happens for you, and that living with intention is the only way to go from here on.

More than that, I have someone I know will always support me, be my coach going forward, and who is a friend I will keep in touch with and updated as I walk my path going forward."

James Gomm

I'm on my path to my dream career and fulfilling my purpose 

Foley Mackey.png

"Before working with Erica, I would read every article I found on “How to find/pursue/ignore/make money from/formulate your life’s passion/purpose/destiny/higher-calling” and it was so defeating! Reading these articles only enforced the feeling that this is possible, but only increased the weight of the disappointment I was feeling about not knowing what mine was...and it was Dragging. Me. Dooooown! It wasn’t until I started working with Erica that I recognized that behavior in itself was a block. 

I was also doing things in my life that I didn’t necessarily want, but felt obligated to do. “I should go to college”, “I should take this corporate job”, etc. The thing that was so interesting to me about learning I had this block, was how Erica taught it to me. In those moments, intentional or not, she taught me that I need to remember to be compassionate towards myself. When your self-talk is as negative as mine often was, it could be almost anxiety producing. I was living my days not only thinking these negative things about myself, but truly believing everyone around me must feel that way about me too. It is amazing how I now feel completely at peace in negative situations. Removing blocks opens up a lot more options and has really helped me see the full spectrum of opportunities available to me. It has also allowed me to be much more in tune with my intuition. I am getting better at trusting my inner guide because I have fewer blocks working against it. 

I am so grateful to have had the opportunity to work with Erica. I’m at peace now knowing I’m on my path to my dream career and fulfilling my purpose."

Foley mackey

I found my confidence again - I found myself

I had fallen into a dark and bleak place. Being someone that has always been naturally energetic and optimistic, I just really didn’t know how to regain focus on establishing a career I would enjoy, acknowledging skills I possess, or generally regaining self-confidence.

Life On Purpose

Learning to acknowledge my talents and transferable skill sets was so valuable. On a practical side, also learning how to get comfortable writing up proper and successful cover letters and resumes, along with learning how to prep for some intense interviews!

The biggest change that happened while working with Erica was regaining my self-confidence!!! For a while, I felt I really was looking at a stranger in the mirror, and I can finally say I am smiling back at myself now! I have SO much more energy every day to put towards all my goals from career, to fitness! 

Absolutely the best part about working with Erica is HER! Being a person who is more spiritual and intuitive I just felt we clicked, and I felt comfortable being completely honest and open with my thoughts and feelings. If you feel a connection with Erica, you shouldn’t hesitate! Her methods and action steps were very gentle but deeply impactful! I wouldn’t trade the person I am now for the world!

Kelly Johnson - Reiki Master

I already knew my dream career, but needed clarity, direction and a plan

"I recommend Erica to anyone who wants someone on their side, smart guidance, and beautiful encouragement. I came to the realization that I wanted to go big: be a successful entrepreneur and use my books to fulfill my purpose of spreading beauty and joy in the world. Erica has been a huge help to me as I transition into and launch my business, providing me with the support and guidance I was looking for. She helped me set goals and stay positive and motivated.  When I was feeling discouraged she help me identify the issues, and create a step-by-step plan. I looked forward to our meetings and sometimes knowing they were almost there gave me the fire I needed to complete my action items. She was also excellent at acknowledging my accomplishments and recommending I celebrate them. My business has become more profitable during my time with her."

Corrine Fosnaugh – Author, www.dogandcatauthor.com

Mary Jo Deprey.jpg

Finding purpose in retirement

"My life has been as a caregiver in my career and as a mother to my children. Children grow up and now I’m retired. I felt as though I had lost my purpose without anyone to care for. I needed direction as to how to care for myself and feel inspired moving forward. Erica came into my life and helped me to see options I had not considered. With her positive attitude and inspiring voice, she suggested and encouraged me to explore new ideas. I’m so happy to report I’m doing much better with my life as I move through the golden years. I would highly recommend Erica – I may even need her again in my world. She has all the right stuff. Thank you Erica."

Mary Jo Deprey

making a career change after 30 no longer terrifies me because i have a plan

"I came to Erica after being in my career for about 10 years. I hadn't felt happy for a really long time and I knew I needed to make a change. I just had no idea where to start since I'm interested in so many different things and making a career change after 30 felt pretty intimidating.

Erica helped me realize that I want to start my own business, and we've created a path for me to move into that full-time within the next 6 months. The biggest change I've experienced since working with Erica is the confidence I feel in making the change - it no longer terrifies me since I have a plan. She helped me work through so many blocks that have been subconsciously holding me back. I love how easy Erica is to talk to, her wisdom, how comfortable she made me feel, and her encouragement when I was having my mini freakouts.

She has become a friend that I value so much. I would recommend Erica to anyone wanting to find a new meaningful career, or someone looking to find their purpose in life. Erica will help get you there. Love you girl!!!"

Lindsey Erickson 

Erica has helped me remember who I am

Sharon Price

“I was on the verge of retiring after 19 years in a corporate environment. I was feeling insecure and could not think of a way forward to earn extra income in my retirement years. I have always been a creative, positive person but had lost myself over the years. Erica has helped me remember who I am. She has inspired me more than words can say and helped me align once again with my positive energy. With her help I am looking forward to exploring my own creativity and embarking on my new “retirement adventure. 

The best part of working with Erica is that she has helped me believe in myself again. She is a great listener and gently guided me to decisions and pointed me in the right direction to discover my life’s purpose. I am looking forward to exploring these options. I would advise anybody who needs guidance in a new career or simply to live a better fulfilling life, to contact and work with Erica. She will encourage you to dig deep into your soul and to be the best you can be. I know I have found a valued friend in Erica for life and could not thank the Universe more for bringing us together “

Sharon Price

I discovered my purpose - in my career & in my life

I reached out to Erica because I was at a crossroads in my life. I wanted to get absolute clarity on what my life purpose was before investing anymore time and money into a dream I had previously pursued. 

One of my biggest achievements while working with Erica is that I discovered my purpose, not just within my career but in my life. I am 100% clear on how I meant to be of service in this lifetime. I've stepped into owning more of who I am and sharing it with the world. I also started my dream business.  The biggest change I've experienced since working with Erica is the amount of confidence I have gained in my ability to create the life and business I truly desire.  

For everyone thinking about working with Erica, I would tell them to go for it. The best of part of working with Erica has been learning all the knowledge she posses around building a successful business and her ability to 'read' the moment and provide guidance around the best next steps. While working with Erica, I've learned how balance the masculine and feminine energies so that building my business feels easy. Erica set me up for success. I walked away with a concrete action plan that will serve my business indefinitely.

Carrie Holt

Erica helped me launch and build my business


I was looking for someone who could support me to get my business off the ground once I finished my life coach training. Erica’s story and experience really resonated with me and I wanted someone who understood what it’s like starting a life coaching business while being a mum of a small child.

Erica encouraged me to get clear on what I want to achieve, which enabled me to create a detailed plan to start and run a thriving coaching business. I also found my first pro-bono client. Yay!

The biggest change I experienced as a result of working with Erica is that I now truly believe in myself and my coaching business. I know that I can do work that I love and that will truly help other first-time mums on their motherhood journey.

Working with Erica felt like having a biz bestie that you can go to for guidance and genuine support. If you’re looking for someone to have your back while you figure out how to transform your career into something meaningful and purposeful, Erica is the coach for you!

Cindy Graham Schmidt

Jane Buresh


"Erica is supportive, engaging, motivating, a great coach, and has such a wonderful way of speaking, supporting, and being present for another person. I came to Erica because I was trying to gain clarity in my life on myself, my career path and find my way through my blocks that were keeping me from my health and self-care goals. 

I wanted someone to guide and support me and hold me accountable to myself because I had lack of focus, no clarity, frustration, and low self-esteem. After my first session with Erica, I knew that my issues all boiled down to my mindset and self-talk, and if I could find my way through that, I could work toward tangible goals. I now catch myself in negative thought patterns and I have the tools and self-belief that I can get myself back to a peaceful state faster. Erica is a Sherpa of self-love."


I now know I truly can achieve what I really want to achieve in my life

Megan Luchtel

"The biggest impact going through coaching was the empowerment and guidance it gave me to navigate aspects of my life that I had always wanted to look into, but had no idea where to start. Having Erica guide and encourage me through mindset blocks I had always wanted to conquer was a huge help and asset. She really listened, didn’t push me, but empowered me and encouraged me in a way that made me believe in myself that I truly can achieve what I really wanted to achieve in my life.

Erica was a great coach because she is sincerely passionate about people. She was always encouraging me, incredibly intentional, challenging yet understanding, and you get a person with a huge heart for helping people become their best selves when you get Erica. I highly recommend her to someone who needs an encouraging voice in their life. She has a gift for pointing out your gifts and revealing a potential you may not have noticed in yourself.  The wonderful thing about coaching is that it’s not you giving over your struggles and asking someone to fix them, instead it’s someone saying “Hey I see your potential, let me help you help yourself” so that at the end of this you can look back and say I did that, I changed my life for the better."

Megan Luchtel  

I have gained an incredible sense of self-worth and self-confidence

Afsheen Shah-8.png

“Before working with Erica I felt lost, confused and unsure as to what my exact purpose is in life. I knew my current career path was leaving me feeling immensely unfulfilled but I couldn’t figure out how to change course or what that course should even be. 

By working with Erica, the results have been two-fold. Not only have
I realized my purpose, I have gained an incredible sense of self-worth and self-confidence. Because of that, I’ve finally taken the first step on my journey to step into my soul-aligned business and who I was always meant to be.”

Afsheen Shah - Wellness Coach

I started my soul-aligned business.


“When I found Erica, I was at a place in my life where I no longer wanted to continue the struggle and the corporate grind. I was tired of working for others and feeling unfulfilled in my work. I had tried several times owning my own business, and while they were successful in some ways, I either kept sabotaging myself, or just couldn’t see it through. I had gone through a difficult couple of years, hitting bottom emotionally, and I just knew I didn’t want the last half of my life to be like this. I wanted so much more!

Since working with Erica,
I have been able to really clarify a life purpose that resonated with me on a soul-level, and as small as it seems, finally creating a plan and taking ACTION on it! 

I found my purpose. I started my soul-aligned business.
I rediscovered my confidence. Talking to Erica - someone who is so relatable, down-to-earth, and just glowing with light really helped me to know that I CAN do this. It’s not too late for me and I am put here to do Divine work!

Erica is a gem! So full of life, compassion and understanding and simply fun to work with! Just by coaching with her, you KNOW that you can achieve your dreams because she did too and she will show you how! I cannot recommend her enough, she is a fabulous Life Purpose Coach, a genuine light in the world and has become a dear friend to me.
If you have any inkling that you are meant for something bigger and better, then you absolutely must have Erica as your coach!”

Anji Kat


Francesca 2.png

I remember that feeling, those moments when I felt angry and unhappy... I kept looking and searching until one day I met Erica and suddenly “the light” has turned on. It was clear to me at that moment that I needed some help and I couldn’t rely on anyone else I knew. 

I started in January and learned pretty quickly my desire to start my own business. 

During the first weeks, I had a chance to work on myself and structure an introspective work in such a way I have never been able to do. 
By the end of the program I was clear on my purpose, on track with a good part of my business plan laid out and momentum.

Erica is absolutely resourceful when it comes to advice (like all my new favorite books :) ) but her ability to speak-to-the-heart, I believe, is what makes her so special.”


I launched my purpose-driven business!


“Working with Erica was a total game-changer! As someone who was transitioning from a soul-sucking career to entrepreneurship, I knew I needed to get real with myself and stop trying to DIY it, attempting to figure it all out on my own.

Erica helped me to get crystal clear on my purpose, values, and vision and mission for my life and my new coaching business. She helped me go from overwhelmed and thinking I had to do ALL THE THINGS in order to start my purpose-driven business to confident and excited. With her support, I was able to create a practical strategy that was steeped in clarity and intention. I left every single session deeply inspired, motivated and fully equipped to take positive action towards my dreams. 

When we started together, I didn't have a website or a clear plan for my business. By the end of our time together, I had not only a fully-functioning, branded website but also a set launch and marketing strategy, a live blog, a relevant opt-in to build my email list, and pro bono clients of my own! Erica's coaching is this miraculous combo of wisdom, kindness, brilliant business savvy, fun, and realness. She has a remarkable knack for helping you to believe in yourself, and I'm eternally grateful for that. Thank you, Erica, for being my Life Purpose Angel!”

- Toni Isles, Life & Feminine Essence Coach

For the First time in my life I felt that excitement about finding my purpose!


“I have been asking the question ‘what is my purpose?’ and searching for the answer off and on for many years. I had come to a few aha moments but mostly figured I just didn’t have a purpose like others around me. You know a doctor, a writer, a speaker - bringing Big change to the world.

Then I went to a short presentation Erica was giving. I figured to try again to see what I might learn that I hadn’t already tried, read, years.

I signed up for Awaken Your Purpose and met some amazing women and best of all was able to for the first time in my life feel that pull and excitement that everyone else always talked about when they find their purpose. Mine may not change the world in a big way. But it will change me and my world and those I work with. And that’s more than enough for me! Thank you Erica for your ability to guide and give me tools to find my way to my medicine, my purpose, my gift!

- Cherry Freiwald

I know myself like never before.

Sarah Beck-8.png

“By all measures and appearances I am a bona fide success: Career, 401K, House, Car, you get the idea.  For whatever reason I started feeling as if I were missing something, afflicted with this low level hum of dissatisfaction and anxiety. Enter Erica Carrico.  For me, Erica’s Awaken Your Purpose group coaching program ushered me through personal journey I had the pleasure of taking alongside and with the support of an incredible group of women.  

Erica’s program challenges us to look inside, to take the time to listen to our authentic selves in order to understand what it is that we are truly meant to do in this life with our innate gifts, talents and personalities. 
Erica helped me reveal that there are so many ways I can bring my gifts to bear in the career I’m in now and in my current relationships.  After ten weeks, I know myself better, I have so much more mercy for myself and I have realized that happiness is found in the present moment by showing up in my personal and professional relationships as the best version of myself.  As a bonus, I’ve made some lasting friendships with some wonderful women.  Thanks Erica!!”

-Sarah Beck

After working with erica, I’m clear on what my purpose is and I trust my intuition more

Screen Shot 2019-06-27 at 9.06.16 AM.png

I’ve felt stuck working in television as producer for 10 years with seemingly no way out. I didn’t know what else I could do as far as work, but I knew I had to make a change. I was really unhappy and out of alignment. I knew I needed to awaken my purpose and that’s when I got in touch with Erica.

While working with Erica, I found my true calling to be a healer. I’m clear on what my purpose is and I trust my intuition more. The career change I was trying to find for five years, I was able to find within months of working with Erica.

The best part of working with Erica is that she asked questions that invoked my soul to wake up. There was never any judgement with my answers and she helped me dig deep. The beautiful thing is these answers were within me the whole time, I just needed some guidance to unlock them. Erica really helped me to awaken my purpose.”

- Jasmine Irons-Anokute

I'm so excited to be starting my soul-aligned business!

Krista Bjorn-8.png

“I met Erica at a time of deep healing from a traumatic past when I was figuring out how to walk in freedom, peace, and clarity of purpose instead of pain and fear. I wanted to work with her because I loved her kindness, enthusiasm, and expertise and felt safe with her.

My biggest achievement while working with Erica was truly connecting to my inner child and discovering that the things I loved when I was little are the very things that are bringing me joy in business and life. Throughout this program I finally felt I "found" myself and saw myself for the first time in years. 

I feel connected to myself, grounded in my own value system, and clear about my purpose and my plans moving forward in my business.

Erica made this daunting process an adventure. She removed the confusion and distraction and helped me see that I was my very best advocate, guide, and cheerleader all along. I'm so excited to be starting my soul-aligned business!

-Krista Bjorn

I discovered my purpose and said yes to my dream career!

“I was the girl who did everything “right”. I went to college, went on to get my masters, got the great job. I did everything my parents and society had told me would give me success and happiness. Until I got to the other side. In the daily grind of my career I realized this isn’t at all what I wanted. I was unhappy, felt like I was settling and couldn’t believe this was my life at the age of 27. I wanted more. I felt like I had massive dreams that I just didn’t know how to access. I felt like a failure in so many ways.  

It wasn’t until I found Erica where I felt like I found my place. Within our first session I felt completely heard and understood in a way I never knew. It was a sigh of relief! I immediately took the plunge and joined her awaken your purpose group. Oh my gosh was this the best decision ever! 

Within a short 10 weeks I was able to discover my true purpose and finally say yes to my dream career. Working with Erica was incredible to say the least. Her kindness, genuine heart and relatability made my experience feel unique and one of a kind. She was available at any time and went above and beyond to provide our group with a balance of group and individual support. 

Now I am starting a new chapter and continuing to work with Erica individually to create and build my dream business. I highly recommend Erica to help you discover who you are and what you are meant to do. She has truly helped me find myself and my purpose. Thank you Erica for all the love and support. You’re such an angel!”

-Liz Pessaran

Before I met Erica I was fine, and that was just the problem, I was “fine”. 

Meg Gardner-8.png

“Before I met Erica I was fine, and that was just the problem, I was “fine”.  I felt like I was merely going through the motions of life and not enjoying it, could not be present in the moment, was always looking forward to getting the next thing over with, and I was a negative self-talker. 

Erica has this whimsical, sweet, caring way about her that she is able to pry off the “layers” we wear. For the first time, I was able to think about ME and what I really wanted, what I was made of and what I could do to control my destiny.  Erica is able to unlock what is already inside of each and every one of us, and then is able to cultivate those divine gifts (“original medicine”) into every day practice.

I am beyond thankful for crossing paths with her, as I look forward to seeing where my journey continues to take me in this life.

-Meg Gardner



"My VIP day with Erica was amazing because she believed in me, my vision and it showed from the time we starting working together. She helped me to feel confident throughout the entire process as she was there every step of the way. During our VIP Day we created a business plan and specific action steps to help launch and grow my business and start getting consistent clients TODAY.

I received all the tools needed to run a successful business; meanwhile,
Erica helped me to eliminate a lot of the stress and anxiety that I was experiencing. She brought out the best in me and taught me ways to reach my fullest potential with no limits. Working with Erica was the best investment in myself that I’ve made and look forward to working with her again in the future."

~Shekenna Chapman

Together we created my signature workshop to help me bring in consistant clients.


"Erica is truly one of the most talented coaches I have had the pleasure of working with. I signed up for Erica’s VIP day after attempting to put together a workshop on my own and being completely stalled in my progress for several months in a row. In a matter of mere hours Erica took a project that was completely overwhelming in my mind and broke it down into easily digestible chunks that were not only eye opening but FUN to absorb and work with! With her help I have been able to (finally!) create a template for my health and wellness workshop in a way that truly represents my vision and re-defines the reason I started this journey. I am so lucky to have Erica in my corner and would recommend the VIP Day for anyone who is feeling challenged or just needs an extra edge to move forward and bring their vision into reality. Thank you for all you do Erica, I can’t imagine my life without you!!"

~ Afsheen Shah



"I heard about Erica through a friend who had just begun to work with her and had inspiriting things to say about their work together. Up to that moment in time had NEVER invested money in my self as a coach, other than my course at the Institute of Integrative Nutrition. And that was a LONG time ago. I debated on whether to spend the money. Thinking, "would it be worth it?" "Maybe I can do this on my own just fine." It's a lot of money." And so on and so on. When I had my discovery call there was something in me the was definitely saying DO IT! Obviously now I realize it was my soul leading me to her and pushing me to sign up! So of course I did!

WOW! What an experience. I signed up for the 6 month adventure (Soul Business Coaching Program)! To this day I would say, best money I ever spent. The more we dove into my business, the more I hit my wall of FEAR about moving to my next level. The more I resisted the more she got me to see how this fear was really holding me back all over the place in my life.

Dr. Wayne Dyer was fond of saying "when the student is ready the teacher will appear!" Well I was ready and she did appear! The nutrition piece of our practice is up 40% over where it was last year at this time and my coaching business is taking off with my 1:1 sessions, classes, workshops and groups filling up! I've had to add an inventory software for our nutrition as we cannot keep up right now with the volume.

I would recommend Erica to anyone whose business is not moving forward the way you want it to. Just do the FREE discovery call. What have you got to lose? And if you're reading this my only question is, "what's holding you back?" "Is it fear?"

~Susan Hoyle

Ready to join these incredible souls and earn a living doing what you love?

Book your FREE Career Breakout Strategy Session and see if working with me is right for you!